Saturday, October 29, 2011

MacDailyNews: Money machine: Santa Monica Apple Store generates nearly $1 million in sales per day

MacDailyNews
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Money machine: Santa Monica Apple Store generates nearly $1 million in sales per day
Oct 29th 2011, 16:31

Oct 28, 2011 - 05:30 PM EDT — AAPL: 404.95 (+0.26, +0.06%) | NASDAQ: 2737.15 (-1.48, -0.05%)

Saturday, October 29, 2011 · 12:31 pm · 5 Comments

"The Third Street Promenade Apple retail store is among the top 25 sales tax contributors to the city of Santa Monica (CA), according to a local merchant group, generated from $352 million in sales during fiscal 2011, about 12 times the per-store average for the chain worldwide," Gary Allen reports for ifoAppleStore.

"The sales figure revelation is unusual since, like most companies, Apple closely guards individual store financial figures," Allen reports. "In its fall on-line newsletter, the group Downtown Santa Monica (DSM) also confirms that previously anonymous and logo-less store renderings submitted to city planners earlier this year do, in fact, depict a larger replacement Apple store for the busy Third Street Promenade location, which has become too small for its daily traffic."

Read more in the full article here.

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